The Founder
Founded by Andrew Lever in 2020, REEEV is the culmination of three decades spent designing, creating and innovating across the luxury outerwear market. Noting a gap in the market for garments unifying craftsmanship and adaptability, Lever was motivated to respond with a collection unburdened by overt branding, focused on performance rather than logo.
Reacting to an uncertain and ever-changing global landscape, REEEV employs modular thinking to form a contemporary outerwear system that can be utilised across all seasons. Leaving nothing to chance, dynamic performance activates intuitively, moving from light summer shower to fierce winter blizzard at the flick of a zip.
Designed for an urban rather than arctic environment, an innate understanding of garment and textile technology has led to the creation of a fully-customisable, 3-Part Outerwear System that hands control back to the wearer. A concise collection of weather protective outer shells and luxuriously warm down-filled inners are defined by an incredible attention to cut. A third generation tailor, Lever brings an innate understanding of silhouette to the range. REEEV’s minimalist aesthetic references timeless, utility led jackets and coats. A range of restrained and discreet shades result in a collection ready to fit seamlessly into any wardrobe.
Built for the city, each REEEV model represents a global hub; cut, weight and protection level corresponding to its city’s typical climate. The collection is a flexible one. Suitable for a range of environments, ready to transform with its wearer across our unpredictable city terrains.